A Decades-Long Journey to Overnight Sensation
Plant-based eating has entered the mainstream of the American diet, dialogue, and consciousness. Health claims backed by scientific research and investment dollars from global food brands and venture funds are piquing interest in plant-based food and beverage.
No longer limited to a niche consumer base, investment into plant-based companies is accelerating, and at higher valuations than animal-based counterparts. Armed with capital and rising demand from “flexitarians,” who now account for 40% of the U.S. population, plant-based and dairy-free operators have proliferated by developing technology and processing capabilities that deliver all the flavor, texture, and sensory appeal that were previously the domain of animal protein-based products.
FocalPoint is a proud member of the Plant-Based Foods Association. Our food group is excited about the current state and future of plant-based foods and is pleased to present our industry insights:
Read or Download the Plant Based Foods Report
Contact our Food & Beverage Team for more information:
Duane Stullich, Managing Partner
Robert J. Woolway, Managing Director
Michael Schall, Managing Director
PBFA is the nation’s only membership trade association that represents plant-based food companies exclusively, with a mission to ensure the companies succeed and thrive in the marketplace. As of March 2020, the U.S. plant-based food retail market was worth $5 billion and growing at five times food sales. Founded in 2016, the PBFA has been at the forefront of many important industry developments: innovating with the nation’s first and only Certified Plant Based Seal, serving as policy advocate at the state and federal levels, systematizing and tracking industry analytics, and ensuring a fair and competitive marketplace for animal food alternatives.