Billy Nichols

Billy Nichols

Senior Vice President,
Director of Merchandising

Areas of Expertise

  • Merchandise Buying
  • Operations
  • Retail Liquidations
  • Store Planning
  • Valuation Services


  • Financial Services
  • Retail Solutions


Billy Nichols is responsible for valuing inventory and supervising the operations of the liquidation sales for B. Riley Retail Solutions. Some of his notable transactions include Hancock Fabrics, Toys R US, Bon Ton, Circuit City, Borders Book Stores, Tower Records, Linens & Things, FAO Schwartz, Modell's Sporting Goods, Payless Shoe Source and many more. Nichols is also highly involved with our Store Opening program for retailers and our Bank Appraisal division assisting them in values. Before he joined the Company in 1994, Nichols spent 10 years as the Head of Operations and Merchandising for Beards Catalog Showroom and has more than 5 decades of experience in all phases of retail. His areas of expertise include store planning, operations, merchandise buying and understanding the changes in the retail market and how the customers shop.

B. Riley Retail Solutions is a leading provider of asset disposition and large-scale retail liquidations, and efficiently leverages its retail industry expertise to deploy resources to assist companies, lenders, capital providers, private equity investors and professional services firms in maximizing the value of their assets. B. Riley Retail Solutions formerly operated under Great American Group, LLC.